There is a facility in Troy Vision to flag people who do not wish to receive marketing communications; this does not prevent you sending genuine business emails. There is a setting in the email templates (below) to distinguish which is which.
Configuration
Go to Settings / System Settings / Categorisation and create a new user field. Set it to Single Selection and add the values as shown.
In Settings / System Settings / System / GDPR you can then turn the Unsubscribe function on or off and specify the User Field (created above) that controls it. This screen also has the tick box to enable tracking of unsolicited communications (reported in the Transaction Log).
Here you can also set the Date Updated when this field is set by importing a relevant email. It is also possible to set a contact’s company as Unsubscribed, which will treat all of that company’s contacts as Unsubscribed without actually setting the flag against each one individually.
In the above email template, ‘This template is to be used for marketing purposes’ determines if this is a business or a marketing email as mentioned above. If it is not ticked, the Unsubscribe facility will not apply, on the basis that it is a valid business communication.
In the Message Centre settings, you can set Unsubscribe for any email that bounces back as Undeliverable. This will avoid sending future emails to a non-existent address.
The Data Cleanse function allows you to import a file of email addresses which should all be set to Unsubscribe.
Usage
If an email is to be sent to people who have unsubscribed, the first of the above screens will be shown if an email is sent to one person, and the second if there are multiple recipients. You will note that the system does not prevent you from sending the email; it simply warns you that they have unsubscribed, but you can choose to override this if you wish.
Each such override will be shown under Non-consensual Communication in the Transaction Log.